Mein Kampf by Adolf Hitler Essay - 551 Words

Adolf Hitler was a terrible person, he blamed all the Germans problems on the Jews. He tried to overthrow the German government to and he failed and he was sent to prison. His prison sentence was supposesed to last five years long but it only was nine months because he wrote a book called Mein Kampf means My Struggle. In the book was his plan to help the government with its problems by blaming the jewish. When he got out of prison he went into politics to get into the German military. He worked his way up through the rankings of the government. He eventually became chancellor of Germany. He wasnt even German he was born in Austria. He became the chancellor in 1933. One thing that got in his way when he was working his way up he was†¦show more content†¦One of the main concentration camps was Aushwitz it killed about 10,000 people a day and in total that one camp killed about 120,000 different people. World War II (WWII) was the Ally powers versus the Axis powers. Everyone in the Axis powers is Germany, Japan, and Iatly, Everyone in the Ally powers is United States of America, Russia, and Britian. The only way the U.S.A got into WWII was Japon bombed Pearl Harbor. If Japan did not bomb us we wouldnt have been their to save everyone on the undisarbles list as soon as we did. We then bombed Japan and when we did Japan then surrendered.Eventually we saw what the Germans were doing to the jews. then we went through and liberated as much camps as we could. then in 1945 Germany unconditionally surrendered. There was a young girl named Anne Frank she was a German Jew. Instead of registering to a camp she hid in a place called the secret annex. While she was in the secret annex she writ a diary the famous diary called The Diary of a Young Girl by Anne Frank. After a while of hiding she and her whole family was caught by German soldiers. they were all sent to a transit camp at first then they were sent to Aushwitz then she was sent to one last camp where she was killed by a diesease called typhus. she died two weeks before her camp was liberated. A while later and someone published her diary and it became famous. The genre of the book was called to be aShow MoreRelatedMein Kampf by Adolf Hitler1077 Words   |  5 Pagesthe mastermind behind it at all. The very man that was to blame for the series of events leading up to World War II is none other than the infamous Adolf Hitler. Hitler was just like any of his other peers when he was young. He had the same dreams that many of his friends would have, and had a family that loved him very much. However, what separated Hitler from simply any other kid trotted alongside the street would be the unsettling despair in his heart throughout his unfortunate childhood as heart-breakingRead MoreMein Kampf, By Adolf Hitler883 Words   |  4 Pages Mein Kampf is a outrageous book written by Adolf Hitler. The title Mein Kampf in Germany means my struggle and was published in the summer of 1925, followed by his second version in 1927. Mein Kampf was written while he was imprisoned. Four and a Half Years of Struggle against Lies, Stupidity and Cowardice was Hitlers orignally title that he chose. His publisher thought it would have been better to give it a shorter title. Hitler talked about his life and gave ideas of how he would run GermanyRead MoreAdolf Hitler : Mein Kampf, Nation And Race1108 Words   |  5 PagesJennifer Mills College Writing Dec 11, 2014 Adolf Hitler: Mein Kampf, Nation and Race Adolf Hitler was born in Austria, on April 20, 1889. He was the fourth child of the six children from Alois Hitler and Klara Polzl. When Adolf was three years old, his whole family moved into Germany. In his young age, he had many arguments with his father until he became detached and introverted when his young brother died in 1900. (HistoryLearningSite, 2014) Adolf was interested in fine arts than business, soRead MoreModernism in Mein Kampf by Adolf Hitler802 Words   |  3 Pagesexpelled from Germany and many of its champions emigrated overseas as Hitler described modern art as â€Å"Bolshevist art†Ã¢â‚¬  in his autobiography â€Å"Mein Kampf† and â€Å"criticized the Weimar Republic for its alleged cultural weaknesses†.(Architecture and Politics in Germany ) â€Å"The Enabling Act (German: Ermà ¤chtigungsgesetz ) was a 1933 amendment to the Weimar Constitution that gave the German Cabinet – in effect, Chancellor Adolf Hitler – the power to enact laws without the involvement of the Reichstag†, TheRead MoreMein Kampf by Adolf Hitler Essay529 Words   |  3 PagesIn 1933 Hitler became chancelor of Germany. This was the first step for rising to power. Once the leader of Germany died Hitler said that they did not need to fill in that position again. Hitler came up with the final solution while he was in jail. Hitler had gone to jail for treason and his sentence was for five years, but he was let out after about nine months. In the short time that Hitler was in jail he wrote a book called Mein Kampf which means my struggle. In this book Hitler wrote all theRead More Mein Kampf by Adolf Hitler Essay698 Words   |  3 PagesThere where more things to The Holocaust World War 2, Hitlers rise to power, and Anne Franks Diary. These events all happened at the same time reflecting on one another. The Holocaust was one of the worlds worst events in history. Hitles rise to power started when he was put in jail for trying to overthrow the German government. He was sent to jail for 10 years but got out in 9 months for good behavoir. In jail he wrote a book called Mein Kampf or My struggle. He blammed the jews for everything andRead MoreMein Kampf : Jewish Virtual Library988 Words   |  4 PagesIn Mein Kampf, Hitler wrote various hate-filled comments such as,â€Å"The personification of the devil as the symbol of all evil assumes the living shape of the Jew†(â€Å"Mein Kampf: Jewish Virtual Library† 7). This is only one of the variou slurs the dictator used in the Mein Kampf. There were many controversial topics in the book, not just the derogation of the Jews. He explains the formation of his views and thoughts along with the construction of the Nazi party. Hitler â€Å"decided the he would rule theRead MoreAdolf Hitler: A Political Theorist1619 Words   |  7 PagesMost would not recognize Adolf Hitler of being a politic al theorist, due to the fact of the horrific events that transpired under his control. However, he indeed was one for better or worse. His views about the political world were extreme to say the least and he often wrote his theories in need or due to circumstance (http://www.historyplace.com/worldwar2/riseofhitler/kampf.htm. His views were mostly formed in three time periods of his life (http://www.historyplace.com/worldwar2/riseofhitler/kampfRead MoreNegative Essay : Meiin Kampf904 Words   |  4 PagesGermany officially became a Nazi state in 1933 when a man by the name of Adolf Hitler seized total power of the country. Mein Kampf, or â€Å"My Struggle†, was written in 1923 by Adolf Hitler in prison. This book clearly outlines Hitler’s ideology as well as his beliefs in making Germany a superpower. In Mein Kampf, the opening volume expresses Hitler’s relations with the Jews. Hitler clearly blames the fall of Germany and the economic crisis on the Jews. He m entions how Jews are selfish and stingy andRead MoreEssay on Adolf Hitler596 Words   |  3 PagesAdolf Hitler Anger and hatred can be produced with such little integrity it is frightening. Adolf Hitler’s work, Mein Kampf, is filled with such fury and abhorrence. Millions of people bought into his ideas without even stopping to question the validity of his work. Considering at this time many Germans were freezing, starving and suffering from a huge economic depression not much had to be said to get people on Hitler’s side. Hitler makes many false statements and provides no evidence

Importance of Teamwork and Collaboration - 1014 Words

In many instances, the environment in which an individual encounters, influences decisions in the future. Evidence has proven that the individuals we surround ourselves with, have a direct impact on our development and subsequent success in society. Teachers, schools, communities, friends, and parents all impact the manner in which an individual develops within the context of society. A great influence on my decision to pursue graduate level study was that of my parents. Both being teachers, I personally was impacted by their love of education and continuous learning. This ultimately manifested in my medical studies and fellowship back in the UAE. My parents, both of whom taught the fundematels of knowledge were based on a solid foundation of education, stressed the importance of countinuous learning. Certifications and degrees mean nothing with the absence of continuous learning and subsequent application. Therefore, as a result of their influence, I have pursued my medical degree i n the field of clinical and transitional research. My parents were instrumental in my development as they recognized the importance of education. They instilled in me, at a very young age, the importance of a proper education. Through their mentorship, I also learned how education can help alleviate many of the problems plaguing emerging economies regarding health. This profound focus and education and its utilization to help society is what enabled my pursuit of a medical degree. It is from thisShow MoreRelatedTeamwork And Collaboration : How It s Integrated Into Education, Nursing Practice, And Attitude848 Words   |  4 Pages QSEN: Teamwork and Collaboration Teamwork is simply stated as less me and more we. With teamwork and collaboration, many wonderful things can be achieved especially in the healthcare profession. Anesthesiologists, CRNAs, surgeons, and O.R. nurses were interviewed regarding quality and importance of collaboration. Each profession rated 81-96% high for the importance of collaboration (Dellinger, 2016). The purpose of this paper is to discuss teamwork and collaboration and how it relates to knowledgeRead MoreQuality And Safety Education For Nurses1142 Words   |  5 PagesQuality and Safety Education for Nurses Teamwork and collaboration are capable to effectively function within professional teams, remaining respectful, mutual decision-making, and developing open communication to attain the optimal quality of care for patients. To create a collaborative atmosphere, several characteristics must be involved; knowledge, skills, and attitude. Knowledge is a way to describe an individual’s strengths, weaknesses, and principles to collaborate within a group of workersRead MoreChapter1-Introduction. Existing Studies Focus On The Impact1030 Words   |  5 PagesChapter1-Introduction Existing studies focus on the impact of teamwork and productivity on implementing, quality improvement. For example developing a culture within the work place where teamwork is a vital necessity can significantly improve performance, effectiveness, efficiency, morale, job satisfaction, unity of purpose, communications, innovative thinking, quality, speed in getting things done, and loyalty to an organization (Warrick, 2014). In corporate America, superiority and personal recognitionRead MoreThe Importance Of Teamwork With Care Coordination Across The Continuum1583 Words   |  7 Pagesconcept analysis I chose is the teamwork concept. The purpose of this concept analysis of teamwork is to provide an understanding on the importance of teamwork with care coordination across the continuum. 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Effective teams areRead MoreThe Whole Foods Culture Is Premised On Decentralized Teamwork869 Words   |  4 Pages â€Å"Collaboration, teamwork, and communication†, make for a better work environment (Oberoi, 2013, para. 10). â€Å"The Whole Foods culture is premised on decentralized teamwork† which is supported by collaboration and furthered by communication (Fishman, 1996, para. 7). However, collaboration, teamwork and communication do not work in the absence of trust. Accordingly, Whole Foods looks to create an environment in which employees trust one another and the organization as a whole. Whole Foods createdRead MoreDefinition Of Health Care Quality1657 Words   |  7 PagesLeadership, Structural Empowerment, Exemplary Professional Practice, New Knowledge, Innovations and Improvements and Empirical Outcomes (ANCC, 2008). Utilizing all of these components help to maintain high quality health care. Also I have seen the importance of utilizing health care teams in order to provide patients with high quality care. I work primarily in the Intensive Care Unit (ICU) and I have seen that the ability to work together (doctors, nurses, patients, and other services) ensures thatRead MoreMidterm Patient Quality And Safety Paper1603 Words   |  7 Pagescare, with the focus on new and improved ways of thinking, The Quality and Safety Education for Nurses (QSEN) initiative was developed. The QSEN focuses on the following competencies: patient-centered care, quality improvement, safety, and teamwork and collaboration. Their initiatives work to prepare and develop the knowledge, skills, and attitudes that are necessary to make improvements in the quality and safety of health care systems (Qsen.org, 2014). Question One Patient-Centered Care Patient-centeredRead MoreSkills and Competencies818 Words   |  4 Pagessatisfaction and health outcomes (Massachusetts Department of Higher Education Nurse of the Future Competency Committee, 2010). Essential VI: Interprofessional Communication and Collaboration for Improving Patient Health Outcomes Effective communication and collaboration among health professionals is imperative to providing patient-center care. All health professions are challenged to educate future clinicians to deliver patient-centered care as members of

Principals of Financial Market Analysis

Question: Discuss about the Principals of Financial Market Analysis. Answer: Introduction It is essential for the investors to understand the market or company in which he is going to make investment, therefore, the investor must have a good knowledge about the industry trends or a good broker that might help him (Bentes and Navas, 2013). The investor can make use of different analysing techniques when selecting a stock. The two most used techniques used by investors in technical analysis and fundamental analysis. The fundamental analysis is a technique that helps in analysing the most fundamental factors that affects the health of the company. The macro fundamental analysis is the top down approach that comprises of the macro environment where as the micro fundamental analysis entails the micro environment and is known as bottom up approach. When the fundamental analysis is used by any investor he uses two approaches namely macro and micro fundamental approaches (Suresh, 2013). In addition to this, while analysing the micro and macro environment three analyses are examined namely economic analysis, industry analysis and company analysis. All the three analyses are helpful in making beneficial investment related decisions and also provide a good understanding of the economy and industry to the investor (Grimm, 2012). The economic factors that are studied in the fundamental analysis include inflation rate, Growth rate, Domestic Product (GDP), interest rate, unemployment rate and retail sales. The industry analysis includes factors such as growth rate and market size while company analysis includes factors such as balance sheet, cash flow, management and debt statement along with income statement. Bottom up analysis is one of the important fundamental analyses that starts with the reviewing the financial performance of the companies in the particular industry and ends with drawing the opinion of financial performance of industry as a whole. In this report financial performance of Billabong and Globe International has been reviewed and opinion has been on fashion retail sector as a whole. Top-Down Approach Top down approach of Fundamental analysis is also known as macro fundamental analysis that helps in stock selection and investment purpose. The top down approach is the strategy used by investor and starts with analysing the big picture and ends with analysing an individual stock (Lee, Lee and Lee, 2010). The benefit of using top down investment approach is that it focuses on strong sectors for investment. Economic Condition of Australia The economy of Australia has reduced its growth forecast due to fall in the commodity value of commodity (Smyth, 2015). However, later in the year 2015, the economic growth was better than the forecasts. It is analysed by the economists that in the year 2015, the GDP rate in Australia was expected to increase to 1.6 trillion Australian dollars that is, by 2.7% (Reuters, 2015). Moreover, Reserve Bank of Australia forecasted that the economic growth will be 2.50% in 2016 and 3.50% in 2017 (Innes, 2016). In addition to this, according to the data collected from Focus Economic (2016), in 2015, the GDP rate estimated was 1633 billion Australian dollars which might rise by 2.8% in the year 2016. Furthermore, the GDP recorded in 2014 was 1.918 billion Australian Dollars which fell to 1.629 Australian Dollar (Statista, 2015). However, the GDP rate of Australia is expected to flourish in the future and reach 1.95 million Australian Dollar by 2020 (Statista, 2015). From the past few years, it is identified that the value of Australian Dollar is deteriorating and the exchange rate of Australian Dollar is determined as 74.70 cents in 2016. The Reserve Bank of Australia estimated that the interest rate in 2015 will be 2% which is expected to decline at the end of next year to 1.50% (Reserve Bank of Australia, 2015). In addition to this, it is also identified that the interest rate will increase to 3.50% in the future (Trading Economics, 2016). Economists also estimated that in 2015, the inflation rate was recorded to be 1.53% which is also forecasted to increase in the future by 2.49% (Statista, 2015). Along with this, the rate of unemployment is Australia is declining which is estimated to decrease much more by 2020. Moreover, it is identified that there has been employment growth in past five years and half of the population of Australia is employed in occupations such as software and application programmers (55.2%), clothing trades worker emplo y 57.9% and heath care practitioners employ 56.4% people (Australian Government, 2015). As per Budget (2015), more than 250,000 jobs were created between 2014 and 2015 which shows a rising percentage of job holders. Moreover, it is identified that between 2014 and 2015, the service produced by the economy of Australia was approximately 60% of the total GDP worth $ 970 billion (Australian Government, 2015). These services in 2014 and 2015 employed almost 3.1 million people and the output resulted was $ 465 billion that is 29% of the GDP (Australian Government, 2015). Industry for making Investment in Australia The fashion or apparel industry is considered to be a significant industry all over the world. The fashion retailing is an industry that has been the interest for many investors as the fashion sense of consumers is increasing and they are purchasing more fashionable clothes. As per the data collected from Fashion United (), it is revealed that the total population of Australia is 23.5 million people and the local market value of fashion industry is worth $AUD 28.5 billion. Data also reveal that GDP per capital in Australia is $AUD 75,681 and the fashion and textile industry employ approximately 37,000 people. According to Larner (2016) fashion is one of the biggest industries in Australia and the domestic luxury market of Australia alone is worth 2 billion Australian dollars in terms of revenue. The annual growth of fashion industry is considered to be more than 10 % every year. The fashion retail industry in Australia faces intense competition but the increasing fashion trends results in higher revenue. As per IBIS World (2016) between 2015 and 2016, the fashion industry revenue is expected to rise by 3.3% and the main drivers of expansion of fashion industry are expected to be online channels and brick and mortar retailers. The fashion retailing industry is diverse in nature and it is investigated that only 6.3% of the fashion retailers earn more that 2 million Australian dollars while approximately 44% of the retailers generate total revenue between 200,000 dollars and 2 million dollars per year (IBIS World, 2016). Since 2013, the fashion industry in Australia is continuously seeing growth in many aspects. There were 128 brands in Australia in 2013 which has increased to 219 brands in 2015 (Baptist World Aid Australia, 2015). In terms of the level of engagement it is found that in 2013, 54% of the brands were responsive while the percentage has increased in 2015 and at present 75% brands are responsive to their customers (Baptist World Aid Australia, 2015). According to the data collected from Fashion United (2016), it is identified that out of the total population of Australia consumer expends only 3% of his income on clothing and footwear which is worth 28.5 billion Australian Dollars. Moreover, 6.1 billion Australian Dollars are used in import and export of clothing and textile industry. Major Fashion Retailers in Australia The two fashion retailers that will be studied in this section include Billabong International Limited and Globe International Limited. Both of these companies deal in consumer durables and apparel segment and are listed in ASX. Billabong International Limited is a clothing retailer that was found by Gordon and Rena Merchant in 1973 and the company manufactures clothing and accessories such as board shorts, watches and skateboard (Billabong, 2009). In the year 2015, the total revenue generated by the company from continuing operations was recorded to increase by 2.8% to 1,056,130 Australian Dollar (Billabong International Limited, 2015). It is also reported that in 2015, the company achieved strong growth and the brand sales increased by 13.1% (Billabong International Limited1, 2015). On the other hand, Globe International Limited is another Australian company that is considered as an international producer and distributor of footwear, apparels and hand goods for board sports such as wheels, decks and trucks (Globe International, 2016). The company was founded by three Australian brothers known as Hill brothers in the year 1985 and at present the company sell its products in more than 100 countries across the world. The regional revenue accomplished by the company increased by 33% in 2015 whereas, the group revenue recorded was $137.7 million which increased by 32% from 2014 (Globe Corporate, 2015). Along with this, the net profit after tax in 2015 was $3.7 million which was $3.2 million in 2014 (Globe Corporate, 2015). Bottom up Analysis This approach is linked with the investment approach as it is related with making the fundamental analysis of the individual companies that falls in the same industry. To demonstrate this analysis, two companies, Billabong and Globe International has been selected and both these companies are well known in the fashion retail sector of Australia. Analysis of Financial Performance of Billabong and Globe International using the Accounting Ratios Evaluating the companys financial performance using the financial ratios as an interpreting tool helps in making the comparative analysis of the companies belonging in same industry. Liquidity Analysis Liquidity ratios help in assessing the ability of an organization in meeting its shot-term liabilities and its margin of safety. The liquidity ratios compare the liquid assets of an organization with the current liabilities for assessing its position of covering the short-term debt in the event of an emergency condition (Fabozzi and Markowitz, 2011). The liquidity position of Billabong and Globe International can be analyzed through the following ratios Current Ratio: Current ratio examines the ability of an organization to cover its short-term liabilities with its short-term assets. It is calculated by the following formula: Current ratio=Current assets/Current liabilities With the help above financial data and applying the formula it has been found that current ratio of Billabong was 2.20 times in year 2014 and in year 2015 it remains at 2.19 times. It means that Billabong keeps sufficient amount of current assets as compare to current liabilities. On the other hand current ratio of Globe International was 0.77 and 0.72 times in year 2014 and 2015 respectively. It clearly shows that liquidity position of Billabong was quite strong in both the years as compare to Globe International (Morning Star. 2016: Globe International; Billabong). So it can be said that some companies in fashion retail sector of Australia performs outstanding while other are not achieving the normal standards of performance. Quick Assets: Quick Ratio: Quick ratio measures the ability of an organization to meet its short-term obligations with its most liquid assets. It is calculated as follows: Quick ratio= (Current assets-inventories)/current liabilities The quick ratio of Billabong was 1.32 times in year 2014 and it increase to 1.35 times in year 2015. Talking about the Globe International it can be said that quick ratio was 0.57 times in year 2014 and got reduced to 0.52 in year 2015. It can be said that solvency position of Globe International was quite adverse in year 2014 as well as in year 2015. They are even meeting the normal standards required in the ratio calculation (Morning Star. 2016: Globe International; Billabong). Profitability Ratios Profitability ratios are used for assessing the ability of an organization to generate earnings in comparison to the expenditure. The ratios measure the ability of an organization to generate earnings in relation to sales, assets and equity (Fabozzi and Markowitz, 2011. The profitability position of Billabong and Globe International can be analyzed through the following ratios: Net Profit Ratio: Net profit ratio indicates the remaining profit after meeting all the operational cost involved in production, administration and financing. It demonstrates the relationship between the net profit after tax and net sales. It can be calculated as follows: Net Profit Ratio=Net Profit after tax/Net Sales The profitability position of Billabong showing negative net profit ratio of 20.84 % in year 2014 and it was 0.39 % in year 2015. It reflects very poor performance of Billabong in both the years. The profitability position of Globe International was very sound as net profit ratio in both years was quite high as compare to industry standards. The net profit ratio of Globe International was 12.68 % in year 2014 and 13.29 % in year 2015(Morning Star. 2016: Globe International; Billabong). Return on Equity: Return on equity denotes the net income realized by an organization on shareholders equity. It provides an insight into the efficiency of an organization to generate income from the shareholders funds. It analyses organization profitability by measuring the generation of profit with each dollar of shareholders equity. The ROE ratio is calculated by the following formula: ROE=Net Income/Shareholders equity Globe International earns return of 27 % on the total equity in both the years. Whereas, profitability position of Billabong was adverse in both the years as return of equity shows negative figures in each case (Morning Star. 2016: Globe International; Billabong). Capital Efficiency Ratio Capital efficiency ratios depict the relationship between the expenditure of an organization on the funds used for manufacturing of goods or service (Fabozzi and Markowitz, 2011. The capital efficiency of Billabong and Globe International can be analyzed through calculating the following ratios: Debt equity ratio: Debt equity ratio is indicative of the debts used by an organization to finance its assets in comparison to the use of shareholders equity. It measures the financial leverage of an organization and demonstrates the proportion of debt and equity in its capital structure. It is calculated as follows: Debt equity ratio: Total Liabilities/ Stockholders equity On calculation it has been found that debt equity ratio of Billabong was 0.79 in year 2014 and it increase to 0.92 in year 2015. In case of Globe International the debt equity was 1.08 in both years 2014 and 2015. It can be said that both companies are highly leveraged as depend more on debt capital as compare to equity capital (Morning Star. 2016: Globe International; Billabong). Equity Ratio: Equity ratio measures the proportion of total assets that are financed by an organization with owners funds. It is a solvency ratio that measures the leverage used by a company by comparing the assets that are financed with shareholder funds as opposed to creditors. The equity ratio is calculated as follows: Equity ratio=total liabilities/total shareholders equity Equity ratio of Billabong was 35.91 % in year 2014 and there was no change in this ratio in year 2015. While in case of Globe International the equity ratio was 30.38 % and 30.35 % in year 2014 and 2015 respectively. It clearly shows that both the companies use debt capital as the major source of finance (Morning Star. 2016: Globe International; Billabong). Market Efficiency Ratio The efficiency ratio is used for analyzing the effectiveness of an organization to use its assets and liabilities internally (Fabozzi and Markowitz, 2011. The efficiency ratio is used for measuring the turnover obtained from companys receivables and general use of inventory and machinery. The market efficiency of Billabong and Globe International can be analyzed as follows: Earnings per Share (EPS): Earning per share of a company indicates the profitability position by measuring its profit with each outstanding share of common stock. It indicates the monetary value of companys earnings and thus is an indicator of its profitability position. The EPS can be calculated as follows: EPS=Net Income-Preferred Dividends/Weighted Average Common Shares Outstanding Earning per share of Billabong was negative 1.43 dollar in year 2014 and it increased to 0.02 in year 2015. In case of Globe International it was 98.41 pound per share in year 2014 and 119.92 pound per share in year 2015. It shows higher market efficiency of Globe International as compare to Billabong (Morning Star. 2016: Globe International; Billabong). Conclusion Fundamental analysis is a valuable approach that helps the investor to make an appropriate choice of stock which helps them in making profit. From the overall discussion, it is revealed that the GDP rate in Australia saw a downfall in 2015 but it is expected to rise in future and presents a scope of investment for the investors. Moreover, the inflation rate and interest rates are also in favour of the investors as they represent that the economy of Australia will continue to emerge and have immense growth prospects. The fashion industry is considered as the most significant industry for stock purchase and investment as the fashion sense of the people is increasing. It is identified that fashion industry is a diverse industry and provides wide range of opportunities for investors. Two major fashion companies that are examined in this report are Billabong and Global Internationals which shows that investing in these companies can be beneficial. It is recommended that the fashion industry should integrate the ecommerce medium which can boost the sales and help the companies and retailers in making huge profits (Bowen and Ozuem, 2014). Other than this, the companies are also recommended that they should use social media channel to promote their products and services as it helps in reaching a wide range of customers and make global presence. Along with this, it is identified that implementing more than one channel helps to reach mass consumers and if any one channel is inefficient than the other social media platform will surely gain the attention from the consumers (Tuten and Solomon, 2014). The most used social media sites that should be used by the fashion retailers include Facebook, Twitter, MySpace, LinkedIn, and YouTube. Using quality pictures can enhance the quality of the message and writing short messages are effective to way to influence consumers. Thus, implementing these suggestions can definitely help the fashion retailers to increase their profitability and sustainability. It is highly suggested to Billabong to decrease their cost of good sold expenses in order to increase the net profit and it is also suggested to finance the asset through use of equity as a major source of finance. References Australian Government. 2015. Australian Industry Report 2015. Office of the Chief Economist. Baptist World Aid Australia. 2015. The Australian Fashion Report 2015: The Truth Behinf Barcode. ABC News. Bentes, S.R. and Navas, R. 2013. The Fundamental Analysis: An Overview. Int. J Latest Trends Fin. Eco. Sc. 3(1), pp. 389-393. Billabong International Limited. 2015. Financial report ended 30 June 2015. [Online]. Available at: file:///C:/Users/Dell/Downloads/Preliminary%20Final%20Report%20%20Full%20Year%20Statutory%20Accounts.pdf [Accessed on: 19 September 2016]. Billabong International Limited1. 2015. ASX ANNOUNCEMENT BILLABONG INTERNATIONAL LIMITED RESULTS FOR THE FULL YEAR TO 30 JUNE 2015. [Online]. Available at: file:///C:/Users/Dell/Downloads/Billabong%20International%20Limited%20FY15%20Media%20Release.pdf [Accessed on: 19 September 2016]. Billabong. 2009. History. [Online]. Available at: https://us.billabong.com/blog/post/history [Accessed on: 16 September 2016]. Bowen, G. and Ozuem, W. 2014. Computer-Mediated Marketing Strategies: Social Media and Online Brand Communities: Social Media and Online Brand Communities. IGI Global. Budget. 2015. Economic Outlook. Australian Government. Fabozzi, F.J. and Markowitz, H.M. 2011. The Theory and Practice of Investment Management: Asset Allocation, Valuation, Portfolio Construction, and Strategies. 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